Dr. Chen Hongtian Attended Signing Ceremony for Strategic Cooperation Agreement Between Harmony Club and Wuliangye Group
2021.06.23

On June 21, 2021, Dr. Chen Hongtian, a member of the CPPCC National Committee, a Justice of the Peace appointed by the HKSAR, Chairman of Harmony Club, and Chairman of Cheung Kei Group and other renowned entrepreneurs from Shenzhen and Hong Kong were invited to visit Wuliangye Group in Yibin, Sichuan Province. Fellow entrepreneurs in attendance include Li Hua, Chairman of the Board of Directors of Shenzhen Excellence Group and Chairman of the Supervisory Board of Harmony Club.

The group was warmly received by Li Shuguang, Secretary of the Party Committee and Chairman of Wuliangye Group; and Zeng Congqin, Vice Chairman and General Manager of Wuliangye Group, and Chairman of Wuliangye Yibin Co., Ltd. The group held a business symposium and signed a strategic cooperation agreement during the meeting. Other business delegates in attendance include Chen Zheng, Party Secretary and Director of the Standing Committee of Yibin Municipal People's Congress; Li Xuejiao, Member of the Standing Committee of the Municipal Party Committee and Minister of the United Front Work Department; and Cui Minrong, former Member of the Standing Committee of the Shenzhen Political Consultative Conference and Director of the Economic Committee.

Dr. Chen Hongtian and fellow Shenzhen & Hong Kong entrepreneurs and the management of Wuliangye Group attended the signing ceremony

In his speech, Chairman Li Shuguang introduced Wuliangye Group's strategy of developing through reform, innovation, and high-quality development. He said, "Today is an important day in the history of Wuliangye's development. The arrival of Dr. Chen Hongtian and our peers in the business sector, as well as the signing of the 'Wuliangye Group & Harmony Club Strategic Cooperation Agreement', marks a brand new era in Wuliangye's development in the Guangdong-Hong Kong-Macao Greater Bay Area. With the support and assistance of the Harmony Club, we believe that the brand value of Wuliangye will reach even greater heights."

An exchange of souvenirs between the host and the guests

During his speech, Dr. Chen Hongtian remarked that Wuliangye has an extensive history as a famous Chinese liquor, and has enjoyed great success over the years. And under the leadership of Chairman Li Shuguang in recent years, Wuliangye Group has continued to reform and innovate, to achieve over 100 billion Yuan in sales, and the brand is gaining more attention in the high-end liquor market increasingly. Harmony Club has more than 150 members, who are all leading entrepreneurs and business elites from various industries and sectors in Shenzhen and Hong Kong. Together, the assets under the club's management have exceeded 11 trillion Yuan, reflecting its strong influence in China and internationally. Today, Harmony Club and Wuliangye Group are joining hands to promote the development of the Wuliangye brand in the international and domestic high-end market. Dr. Chen believes that under the leadership of Chairman Li Shuguang, Wuliangye Group will be able to reach greater heights in the future.

The signing of the strategic cooperation agreement

During the symposium, the business delegates also signed the "Wuliangye Group - Harmony Club Strategic Cooperation Agreement". Wang Zaixing, Chairman of the Board of Directors of Hydoo International Holding and Vice Chairman of Harmony Club; and Zeng Congqin, Vice Chairman of Wuliangye Group, represented the respective sides during the signing ceremony. The signatories will establish an effective system to jointly promote and increase Wuliangye's market share in the high-end tier of the liquor consumption market in Guangdong, Hong Kong and Macau Bay Area - and globally eventually. Through in-depth cooperation in multiple industries and different approaches, the agreement will support Wuliangye as it continues to bring glory to China’s liquor industry.

Chairman Li Shuguang accompanied Dr. Chen Hongtian and the delegation on the visit to Wuliangye Group

During the visit, Chairman Li Shuguang and other management executives of Wuliangye accompanied Dr. Chen Hongtian and the delegation on a visit to the “501 Wuliangye's Special Workshop”, quality inspection centre, “523 Brewery Workshop” and storage base for 1 million tons of liquor, and introduced the long history of Wuliangye.

Wang Wenqing, Chairman of Shenzhen Qinggu Venture; Liu Quanhui, Chairman of Shenzhen Auratic Co; Zheng Guiquan, Chairman of Shenzhen Qingpeng Industrial Group; Yao Yongning, President of Shenzhen Shenshang Holding Group Company Limited; Xia Daoning, chairman of Yi Fang Group; Guo Deying, Chairman of Spring Woods Group; Huang Shun, Director of Shenzhen Bond Culture Development Co.; Cai Wenchuan, Chairman of the Board of Directors of Shenzhen Budeliao Holding Group; entrepreneurs Li Wei, Zhang Shaohua and Cai Yue; Zhang Yu, Deputy Secretary of the Party Committee at Wuliangye; and Wei Hongying, Secretary of the Discipline Inspection Committee; Deputy General Managers Tang Bochao, Jiang Wenger and Zhao Dong; Jiang Wenchun, Chairman of the Supervisory Board; Jiang Jia, chief economist; Chen Chong, assistant general manager of Wuliangye Group and General Manager of the Brand Division; Cao Hongying, Director of the Liquor Design Center and supervisor of 506 Workshop; Ye Genjun, director of the Innovation Design Center; Zuo Jian, regional marketing director; Zhao Wu, general manager of Guangdong strategic marketing division; Wang Ping, Secretary of the party branch and Chairman of the import and export division; Zhuo Ping, Director of the retail store management department; as well as Harmony Club Youth Committee member Liu Donghao, Harmony Club member enterprise executives Gao Jinmin, Zhao Cai, Kong Yong and Liu Huiyong, and Harmony Club executive deputy secretary general Liu Nanxing were also in attendance at the event.